WEBINAR CONTENT — NATHAN MARSH

WEBINAR CONTENT
Virtual Viewpoints

Digital transformation thought leadership and best practices from technology experts at AT&T Business.

CHALLENGE
Collaborate with marketing colleagues to develop and deliver content that helps solve trending technology issues. Recommend editorial flow and lead creation of supporting visuals that help drive leads and build B2B brand awareness.

OUTCOME
Delivered some of the highest registration rates and viewership totals for the series. Produced deliverables to support multiple presentations, including email invitations, slides, and social media. Award recognition: “A great example of going above and beyond.”

Messaging and content lead Nathan Marsh. Co-produced with a team of colleagues at AT&T Business.

10/1 at 2p ET: Build better #fintech #apps with a next-gen platform. Join Kunal Shukla @GCPcloud + Steve Sweeney Jason Inskeep Nusrat Atta @ATTBusiness live or on-demand: https://t.co/gDfzuVDIWW #5G #edge #cx #cloud #attfinance #attemployee pic.twitter.com/LesXOnPxLQ
— Nathan Marsh (@nmarshness) September 28, 2020

What potential business value are you missing by not integrating Edge + #5G in your app dev architectures? Jason Inskeep and Steve Sweeney will be joining @GCPcloud’s Kunal Shukla to discuss. #ATTFinance

Register: https://t.co/qQS50ydVuT pic.twitter.com/S745rhaGpI
— AT&T Business (@ATTBusiness) September 30, 2020

"Better together is the key. How is 5G and Edge enabling next-gen biz outcomes?" Kunal Shulka @GCPcloud + Steve Sweeney Jason Inskeep @ATTBusiness on the 👏 of integrated platforms for #fintech developers, firms, and #CX https://t.co/gDfzuVDIWW #5G #edge #attfinance #attemployee pic.twitter.com/MZsOcNpbLo
— Nathan Marsh (@nmarshness) October 1, 2020

Live now: Integrating 5G and Edge to enable next-gen insurance apps https://t.co/MDvXsZkwen @GCPCloud @SMAInsurance @ATTBusiness #insurtech #5G #edge #apps #attfinance #attemployee pic.twitter.com/cj1ansJEAu
— Nathan Marsh (@nmarshness) October 29, 2020

"Targeted marketing is going up in importance... on the other hand, the importance of Brand is going up... Are you connected to the community, helping it? I see a lot of #Fintech firms doing this very well" @JimMarous Watch now: https://t.co/tt2sr6tOU6 #attfinance #banking #brand pic.twitter.com/akKZs6iva1
— Nathan Marsh (@nmarshness) September 1, 2020

Beth Rockwood, SVP of Portfolio Research @ATTBusiness and Brian Cordes, VP of Strategic Accounts at @WarnerMedia share an exclusive preview of yet-to-be-published findings about the psychology of customer preferences driven by life transitions.https://t.co/ZcU39o7y0H pic.twitter.com/fgfQ5AAl9G
— The Financial Brand (@FinancialBrand) August 18, 2020

9/1 at 2p ET: Join @ATTBusiness @JimMarous @FinancialBrand Beth Rockwood @WMAdSales Brian Cordes @xandr for new findings about the psychology of customer preferences driven by life transitions. Watch here: https://t.co/tt2sr6tOU6 #banking #cx #attfinance #attemployee pic.twitter.com/MHvJ4sK9ue
— Nathan Marsh (@nmarshness) August 31, 2020

Beth Rockwood to @JimMarous "Uncertainty/COVID has made life stages a blunt instrument in terms of reach.... that's what got us to life transitions... moments in time that makes a big difference in how we spend" Watch now: https://t.co/tt2sr6tOU6 #attfinance #banking #marketing pic.twitter.com/iSj91TvANJ
— Nathan Marsh (@nmarshness) September 1, 2020

Can legacy financial institutions join the likes of @amazon, @Apple and #fintech to provide context-aware experiences? @ATTBusiness and @Microsoft discuss uncertainty and agility August 13 12n ET https://t.co/DxdOt9ElKX #sdn #edge #cloud #bank #insurance #attfinance #attemployee pic.twitter.com/LMr5ho0TcS
— Nathan Marsh (@nmarshness) July 27, 2020

Biz agility impacts customer experience, right? HOW can #financial providers get there? @Microsoft @Azure @ATTBusiness discuss the new #tech for thriving in the COVID era. Live panel 8/13 12n ET: https://t.co/DxdOt9ElKX #sdn #edge #cloud #cx #fintech #attfinance #attemployee pic.twitter.com/PH7fXtAF5b
— Nathan Marsh (@nmarshness) August 6, 2020

"Software IS eating the world" Scott Miller @ATTBusiness talking to Ross Ortega @Azure @Microsoft about 66% of global banking execs saying new technologies had major impact, up from 42% the previous year. #fintech #cx #cloud #edge #attfinance https://t.co/DxdOt9ElKX pic.twitter.com/b7ie9YW8CK
— Nathan Marsh (@nmarshness) August 13, 2020

"It can elastically grow as you need it... multiple clouds have become the new data center, & home workers have become the new branch." Tom Siracusa @ATTBusiness discussing the agility of #sdn for future needs. https://t.co/DxdOt9ElKX #fintech #cx #cloud #edge #attfinance pic.twitter.com/RT6GCTbrMf
— Nathan Marsh (@nmarshness) August 13, 2020

Fans will be returning and venues will become #touchless #cashless innovation centers. Join @SullyInSports @SportTechie live or on-demand discussing the journey to better engagement with more efficient operations 🤜🤛https://t.co/DZlE2KNBVa #ATTFanExperience #attemployee pic.twitter.com/wyt3rjhLa4
— Nathan Marsh (@nmarshness) December 1, 2020

Want to learn how sports leaders turned to virtual events and #esports to keep the game alive? ️🏀 Join @SullyInSports @guy_poorman, @ATTBusiness Jonathan Oudthone, @EsportsStadium, and Steve Stum @NASCAR here: https://t.co/GNFeFz505W pic.twitter.com/pBZZZL6Lx6
— AT&T Business (@ATTBusiness) October 19, 2020

"COVID has shown us the value... a new pool of fans that you may not have been able to reach before" @SullyInSports on engagement with @guy_poorman @ATTBusiness Jonathan Oudthone @EsportsStadium Steve Stum @NASCAR https://t.co/SEg8ZtXlvk #esports #sports #attsports #attemployee pic.twitter.com/D2caxGmyet
— Nathan Marsh (@nmarshness) September 22, 2020

CIOs, CISOs, #cybersecurity leaders: @BinduSundaresan and Derrick Johnson discuss increased #fraud risk for financial services since #COVID19. Free webinar May 14: https://t.co/aSlfPsQPkL @ATTBusiness @attcyber @Kevin_Jackson #fintech #bank #insurance #attfinance #attemployee pic.twitter.com/C8BMtoTuFG
— Nathan Marsh (@nmarshness) May 7, 2020

Remote work and other COVID-related trends have changed the #cyber and #fraud landscape. @attcyber shares the latest this Thursday 5/14 (12n ET/11a CT) with financial services CIOs, CISOs, and other #attfinance experts. Tune in for free: https://t.co/aSlfPsQPkL https://t.co/XzsiY4N08w
— Nathan Marsh (@nmarshness) May 12, 2020

Free Event with AT&T Business - Fraud in the "next normal" #bank #insurance #fintech #attfinance #attemployee https://t.co/yHQuQZ2WAk
— Denise Stalcup (@DeniseCStalcup) May 12, 2020

#attfinance talks #cyber and #fraud risk today 12n ET / 11a CT https://t.co/AwNgud7BhR pic.twitter.com/lV4RKfU9Qz
— Nathan Marsh (@nmarshness) May 14, 2020

"New normal" challenges and best practices from @Gary_Barton @Robert_Gamiel @anitasteinatt #attfinance https://t.co/VERdbJFowB pic.twitter.com/xx5Za9Ooq9
— Nathan Marsh (@nmarshness) June 19, 2020

Join us today as we discuss post #COVID19 Contact Center best practices! #attfinance #attemployee https://t.co/e1ck1aWXjO
— Denise Stalcup (@DeniseCStalcup) June 24, 2020

Join us tomorrow, 6/24 at 12pm EST, as industry experts discuss ways to balance high tech and human touch for more successful contact center interactions. Register: https://t.co/ZEDOSZI6xa #ATTFinance #webinar pic.twitter.com/TLPsa2Yezo
— AT&T Business (@ATTBusiness) June 24, 2020

@anitasteinatt “We know there are lots of disconnected silos with [legacy and on-premise] applications... you’re trying to get the best value out of the tools you already have, utilizing things like #APIs and #SDKs" https://t.co/kja1l2z6bM #contactcenter #attfinance #attemployee pic.twitter.com/iCmQXBUEOg
— Nathan Marsh (@nmarshness) July 22, 2020

WEBINAR CONTENTVirtual Viewpoints

Digital transformation thought leadership and best practices from technology experts at AT&T Business.

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WEBINAR CONTENT
Virtual Viewpoints